LIONS DEN FITNESS · CHICO, CALIFORNIA
PRIVACY POLICY
Effective September 14, 2026
Lions Den Fitness respects your privacy. This policy explains what information we collect, how we use it, and the choices available to you when you visit our website, request a free pass, contact us, or become a member.
INFORMATION WE COLLECT
We may collect information you provide directly, including your name, email address, phone number, fitness interests, preferred visit time, membership inquiries, and information you submit through our website, Meta lead forms, or the ABC Fitness enrollment system.
We may also receive basic technical and usage information—such as device type, browser, IP address, pages viewed, and interactions with our website or ads—through cookies and similar technologies.
HOW WE USE INFORMATION
• Respond to questions and schedule visits or tours.
• Administer free-pass requests, memberships, billing, and member services.
• Send service messages and, where permitted, marketing communications.
• Measure and improve our website, advertising, facilities, and member experience.
• Protect our business, members, and systems and comply with legal obligations.
HOW INFORMATION IS SHARED
We may share information with providers that help us operate our business, including website hosting, gym management and billing, communications, advertising, analytics, and customer-support providers. These providers may use information only as permitted for the services they provide. We may also disclose information when required by law, to protect rights or safety, or in connection with a business transaction.
COOKIES AND ADVERTISING
Our website and advertising partners may use cookies, pixels, and similar technologies to understand site activity, measure advertising, and show relevant messages. Your browser and device settings may allow you to limit cookies or certain advertising uses.
MESSAGES AND YOUR CHOICES
You may opt out of promotional email by using the unsubscribe link in a message. You may request that promotional text messages stop by replying STOP. Service-related messages may still be sent when needed to manage a pass or membership.
RETENTION AND SECURITY
We retain information for as long as reasonably necessary for the purposes described in this policy, to meet legal or accounting requirements, and to resolve disputes. We use reasonable safeguards, but no online system can guarantee absolute security.
CALIFORNIA PRIVACY RIGHTS
California residents may have rights to request access to, correction of, or deletion of certain personal information, and to receive information about how it is used or disclosed. To make a request, contact us using the details below. We may need to verify your identity before completing a request.
CHILDREN AND THIRD-PARTY SERVICES
Our website and free-pass forms are not directed to children under 13. Our site may link to services operated by others, including ABC Fitness and social platforms; their privacy practices are governed by their own policies.
CHANGES TO THIS POLICY
We may update this policy as our services or legal obligations change. The effective date above indicates the latest revision.
CONTACT LIONS DEN FITNESS
1026 Skyway, Chico, CA 95928
(530) 898-1600
membership@thelionden.com